The Art Show 2024 is a premier annual event organized by the Art Dealers Association of America, benefiting Henry Street Settlement. This renowned art fair showcases both contemporary and historical works from top galleries, fostering vital connections and supporting essential social services within New York City.

The inviting atmosphere of The Art Show encourages visitors to connect with gallerists and explore an eclectic range of artworks by diverse artists from around the world. Attendees can also enjoy compelling artist performances and enlightening keynote talks, offering a rich tapestry of cultural experiences and exceptional artwork.

The Art Show Benefit Preview

The Art Show Benefit Preview is the highlight event for those seeking an exclusive first look at the art before it opens to the public. Blending the art scene with philanthropy, this exclusive preview attracts collectors, business leaders, and charity representatives from around the globe, all of whom contribute to funding Henry Street Settlement’s impactful programs.

Henry Street Settlement: Supporting New Yorkers

As Henry Street Settlement’s largest source of unrestricted funding, The Art Show has raised over $37 million for the nonprofit organization in over 30 years of collaboration. This partnership enables the creation of a unique art experience that supports essential services for more than 50,000 New Yorkers annually.

Sustainability Initiatives at The Art Show

The Art Show is committed to sustainability and is following a Sustainability Roadmap in collaboration with partners including Gensler, Henry Street Settlement, Sanford L. Smith + Associates, and AXA XL. This initiative aims to minimize environmental impact, achieving significant waste reduction and sustainable practices in 2022 and 2023, with plans for continued improvements in 2024.

Key sustainability accomplishments include:

– 2022: Successful waste reduction through digitalization, plant-based decorations, and the use of LED lighting.
– 2023: Focus on reducing food waste, utilizing compostable packaging, and expanding the Climate Impact Report (CIR) initiative, with participation from over 30 exhibitors.

To further support sustainability, The Art Show has developed an ADAA members webinar to guide galleries in creating effective climate action plans and made its first donation to a land conservation project.

Event Details: Hours and Location

Benefit Preview: Date: Tuesday, October 29, 2024
Location: Park Avenue Armory (67th Street and Park Avenue, NYC)

Assisted Access:
For individuals requiring assisted access, a sidewalk-level entrance is available at 103 East 66th Street, just east of Park Avenue. Visitors may ring the service bell upon arrival or arrange assistance in advance by contacting the main security desk at 212-616-3950, extension 1. Wheelchairs can be requested at the show office by calling +1 212-777-5218.

Transportation Options

– Citi Bike Docks:
– 67th and Park Avenue
– 81st Street and Park Avenue

– Subway:
– 6 Train at 69th Street and Lexington Avenue
– F & Q Trains at 63rd Street and Lexington Avenue

– Buses:
– M101, M102, or M103

Go here to get your tickets!

The post The Art Show | New York, Oct. 29–Nov. 2, 2024 appeared first on Hue & Eye.

It might be your first attempt as an artist, or you might feel quite fulfilled. In both cases, pricing your work can be highly problematic. We have gathered six quick tips for you to ease the process and stop feeling guilty or humble. After all, who sets the rules to define whether you’re worth 10 or 100? The market does. So grab a pen and follow a rational scheme to start selling your artwork reasonably. And feel free to adjust calculations during your journey!

1. Research how similar artists price their art

To reasonably price your art, and before making up your idea of how a market works, do your research. Trends change continuously, and one of the best ways to keep on track is to study what works for others. Be realistic by selecting a few artists you consider similar or relevant to your approach and value their accomplishments, experiences, geographic locations, and production rate. You might also think of directly get in touch with them to share opinions!

SPECIAL TIP: SEARCH FOR AN ADVISOR TO HELP YOU THROUGH THE PROCESS

Artists are used to feeling lonely not only in their creative process but also in learning how to expand their network and visibility and to value their artworks. There are platforms dedicated to assisting emerging artists especially. Our suggestion is st-Art, an Amsterdam based community of curators and contributors with the aim of nurturing artists worldwide by providing valid options for developing their skill to divulge their works and sell them to buyers.

Get in touch or register here.

 

2. Don’t vary the price for sales in studio or through a gallery

Use an actual or similar rate for selling both in your studio and a gallery. These last won’t appreciate your competition and will ultimately spread the word to other galleries about how you are trying to sell it at a better price by yourself. Its real galleries charge quite a lot, although they guarantee to deliver a professional job.

3. Balance Your Emotions

Being proud of your work, or underestimating your art, is part of being an artist. It’s easy to get attached, knowing the emotions and effort you usually spend on a piece. A buyer won’t have time to listen to your emotional stories; you should base pricing your work on physical attributes. If you feel close to a specific artwork and think its final price is unfair, consider keeping it off the market and in your private collection.

4. Stand by your final price

Once you and your advisors have set a final price, stand by it. When you take the time and effort to research and price your work realistically, you will feel confident to state your amount firmly. On their hand, buyers might try hard to negotiate it, but they will even start estimating you as an artist who knows its way. Confidence does wonders.

5. Remember these formulas:

# 1 – Value your work according to your reputation

The most common formula used by established contemporary artists is very transparent. Multiply the width of the work by the length. Next, multiply the result by a reasonable amount that makes sense for your reputation and credential, and round it to the nearest hundred. Finally, double the cost of your materials and add them to the square inch amount in money.

Do this if you account for the 50% commission rate galleries usually take to sell your work.

Emerging artists should start at affordable rates of 2,5-3,5 € /3-4 $, and higher as they become more established.

If the painting is small – which often means the effort was the same as for a bigger one – you may consider a slightly higher rate and the opposite with a large-scale work.

Example:

• 18 in x 24 in = 432 sq. Inches
• 432 x 3,5 € = 1.512 € / Rounded to 1.500 €
• 100 € (cost of materials) x 2 = 200 €
• 1.500 € x 200 € = 1.700 €

# 2: Value your work according to your time and effort

This formula covers the time you work and the cost of your materials. It is beneficial for artists that are starting out selling their work. When valuing an hourly rate, compare what similar artists charge for their art. If the result is too high compared to theirs, we suggest you lower it. Double the cost of your materials if you are selling through galleries.

Example:

• Hourly rate: 20 €
• Total hours: 15 hours
• Cost of materials: 100 €
• 20 € x15 hrs =300 €
• 300 € +(100 x 2) € = 500 €

6. Build Authority

Being represented by a gallery and feeling confident with your pricing rate doesn’t exclude the never-ending story of building credibility to grow trust in your buyers.

Indeed, you will have thought about building a clear and appealing online plus social image. Now practice answering some common questions when writing your artist statement.

We share with you some of the main questions we use as a guideline to interview artists at Hue&Eye, to help them build artist credibility and write an engaging story about them:

• Why Do You Make This Type of Art?
• What Does Your Artwork Represent?
• What Inspires You?
• How Do You Make It?
• What Does Your Art Mean to You?

We hope this article will be helpful to ease your career as an artist!

Start by submitting an interview request to us to begin divulging your art!

The post 6 Tips To Learn How to Price Your Art (and Start Selling Your Work)  appeared first on Hue & Eye.

In the realm of art and healing, Keil Space in Florence stands out as the first art space in the world entirely dedicated to Advanced Art and its applications. The space founded by Samantha Keil, a master in bronze from a long bloodline of artisans linked to the English Crown, welcomes visitors into a true art territory, where they embark on an aesthetic journey through an experiential topography. The path combines the power of visual, sculptural, and figurative art with the realms of sight, smell, and sound, creating a multisensory experience that awakens an inner world, that is often numbed by our fast-paced lives. The first stop of this journey is the room of the three columns, icons of Keil’s thought, followed by the room dedicated to the First Generation Bronze, which masterfully captures the movement and life of primordial beings.

 

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In the next room, the Second Generation Bronze uses light to represent a bridge connecting ancient, present, and future civilizations. Here, Keil, according to art critic Rolando Bellini, has reached a “new level of formative purity.” With her technique, the artist has managed to “sculpt light.” The visit culminates with the works of the New Generation Bronze, which show an unprecedented perspective: the infinitely small bronze becomes immensely large of the cosmos, evoking new visual stimulations and enhancing the psycho-physical well-being of visitors. The peculiarity of Keil Space lies in the care given to the observer: the 500 square meters of exhibition space is designed to accommodate one person at a time. The individual experiences the journey firsthand and engages in a direct dialogue with the space and the works, in a path that fosters personal expression and awareness through art. Keil Space reminds us that art is a powerful tool for connection and personal growth, a continuous journey toward understanding and celebrating our deepest essence. It acts as a safe platform where everyone can feel protected and free to express their perceptions without any barriers of judgment or conditioning. In today’s context of the art system, increasingly elitist, Keil Space is a place dedicated to restoring the accessibility of the art dialogue, rebuilding trust in the observer, and making them the protagonists of the artistic experience. In a contemporary society that favors standardization to increase efficiency and productivity, Keil Space values individuals in quality as human beings, and not as numbers. At the end of the visit, each person is allowed to leave a brief testimony to share their feelings and opinions about the experience.

 

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Un post condiviso da Keil Space (@keil.space)

People from diverse social, geographical, linguistic, and professional backgrounds have visited the space, expressing varied points of view while sharing very similar emotional reactions, demonstrating a common ground that transcends individual differences. Visitor testimonies highlight feelings of peace, light, and tranquility, confirming the therapeutic benefits of art.

From the Audiovisual Archive of Keil Space, various types of testimonies emerge, notably comments from several psychiatrists describing the space as a “stimulus for exploration,” a “dreamlike dimension,” “art as a vehicle for a dialogue about human interiority,” and a “message of trust and self-esteem,” “a new approach to art that encourages contemplation and deep reflection.”

For sector experts, there is no doubt that along with art, science, and technique, there is certainly an emphasis on the therapeutic power of art.

Advanced Art: The Art that Benefits Humanity

Can art unite and connect with oneself and others? How can art be therapeutic? Throughout human history, there are countless examples of the therapeutic and social uses of art. In ancient civilizations, highly detailed and complex monumental works were erected for ritualistic, psychological, and social purposes. Consider, for example, early manifestations of advanced art, such as the monoliths of Göbekli Tepe, Sumerian art, Ancient Egypt, and the hidden wonders of pre-Columbian Americas. The common element in all these civilizations is that art was seen not as a cure for specific illnesses but as a continuous approach to self-care.

This legacy is embraced by Keil Space’s philanthropic project, which aims to open the accessibility of artistic dialogue to everyone, allowing people to embark on a journey of self-discovery and connection with universal values through art.

The legacy of Advanced Art and new technologies come together to foster introspection and increase concentration, inducing emotional release and sensations of peace and tranquility. The therapeutic benefits of Keil Space’s artistic experience affect the cognitive and emotional spheres of individuals, as confirmed by the QDAS study analyzing visitor testimonies, highlighting how Sam Keil’s art can facilitate inner and social well-being.

Art and Healing

In “Using Creative Arts in Therapy” (1984), Bernie Warren, an emeritus professor from London and a researcher in performing arts and psychology, emphasizes the need for individual engagement with art to achieve well-being, individually and collectively. This is how the concept of “Arts for Health” was coined to indicate the benefits of participating in creative activities. By navigating the realm of beneficial art, individuals can “express their spark of humanity” – says Warren – leaving a mark that no one else could leave. What creative therapy can do is maintain the well-being of individuals, always aiming for society’s well-being. French sociologist and anthropologist Pierre Bourdieu, one of the most important intellectuals of the 20th century, considered the art world as a “space of relationships,” and it is precisely in this relationship that the proposal of creative therapy is situated. For Bourdieu, art is functional in “provoking and managing individual or collective encounters.” However, the current context, especially that of the mainstream art market, excludes most people from encountering artistic processes, and it is on processes, rather than the product, that the focus of art for healing lies.

The Union of Science, Art, and Psychology

To provide a scientific foundation for the benefits that Keil Space’s art brings to visitors, as anticipated by the testimonies mentioned above from specialists in psychotherapy and neuroaesthetics, an important data analytics study by the British company QDAS has been added to the research. The British company, a leader in qualitative data research, has worked with some of the world’s most prestigious universities, especially in England and America, and has also handled data analysis for important organizations such as the World Health Organization.

QDAS conducted a detailed analysis of data collected from the testimonies given by observers, coding them with state-of-the-art software. 500 people aged 17 to 80 and from all segments of society have shared their opinions about the experience they had at Keil Space. Among these are: senses, peace, relaxation, reflection, tranquility, and curiosity.

Sources:

Keil Space Audiovisual Archive.

QDAS, Data Analytics Report for Keil Space.

Bourdieu, P. Practical Reason. Stanford University Press, 1998.

Warren, B. Using the creative arts in therapy and healthcare: a practical introduction. Routledge,

2008.

https://www.lanazione.it/pubbliredazionali/nei-meandri-di-keil-space-con-lo-storico-dellarte-rolando-

bellini-te0q990b

https://www.lanazione.it/pubbliredazionali/keil-space-larte-del-risveglio-a-firenze-fbhfogyp

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Today, AI is transforming everything from healthcare to entertainment, causing a significant shake-up in the creative industry, and forcing artists to rethink their careers and roles in this developing world.

Before now, we have exclusively celebrated the artist’s unique perspective. But can AI replace artists?

AI actively participates in the creative industry by creating beautiful artwork, designing innovative products, composing music, and even writing award-winning novels.

In the beginning, the rise of AI in art felt like an intrusion, a threat to the sanctity of human creativity, but now, artists struggle in an AI-driven world.

Artificial Intelligence, in simple terms, is about computer systems doing things that usually require human brains – like learning, solving problems, and understanding languages. When applied to art, these systems can help generate complete creative works based on human prompts or assist artists with details in their creative process.

How does AI work in art?

AI-generated art entangles algorithms that learn from existing artwork to create something further. These algorithms analyze patterns, colors, shapes, and styles from thousands or more pieces before generating their unique pieces. This process is often referred to as machine learning or deep learning.

AI-powered tools can produce content much faster and more affordably than humans. These tools continually improve, potentially leading to further wage decline, fewer job opportunities, and increased financial instability for the artists.

If robots can emulate or exceed human creativity, what becomes of an artist’s talent?

Art students are questioning the relevance of their education, the value of their skills, and future job prospects in an AI-dominated world. The necessity to continuously learn, adapt to new technologies, and stay ahead can be a source of stress and burnout.

Is Collaboration Between Artists and AI Possible?

AI creative tools rapidly advance in music, writing, visual arts, marketing, and beyond. Adaptation will be required, but it will not have to refuse human imagination and purpose. AI may contribute to art, similar to how platforms like WordPress, Godaddy, and Wix enable non-developers to create websites and influence the growth of the internet.

Moreover, the platforms allowed traditional developers to continue learning and developing new tools and features in the web space.

Instead of obliterating authentic art, AI may drive real artists to focus on meaningful messaging and growth.

Also, AI may help artists and designers overcome creative blocks by providing them with new ideas and inspiration. The algorithms can generate a wide range of possibilities, allowing artists to explore different directions and experiment with new styles. This can be particularly useful for artists who are looking to break free from their usual patterns and try something different.

The future holds the possibility for collaboration and coexistence between human and machine creativity although the path ahead challenges definitions of art. Nevertheless, we will recognize AI as a mere tool to expand opportunities.

The Role of Human Creativity in Art and Design

AI lacks an element that an algorithm cannot replicate, and that every artist possesses – human emotion. Art is not simply creating visually appealing pieces; it’s also about communicating feelings, telling stories, and expressing identity.

Human designers understand cultural nuances, historical contexts, and personal experiences – all these elements contribute to their creative process. They can sympathize with their audience and create designs that resonate on a deeper emotional level.

Likewise, AI cannot innovate or think outside the box like a human designer can. It doesn’t have personal experiences, intuition, or emotions to draw inspiration from, limiting its creative potential.

Humans are still needed for that.

So Will AI Replace Artists?

To answer this, we need to consider what makes art truly ‘art’.

Art means to make conscious decisions about what to create and how to create it. An artist’s choices in terms of color, composition, texture, and form are influenced by their thoughts, feelings, experiences, and cultural background. AI doesn’t possess these human qualities; it follows programmed algorithms.

There is a case to be made that it is the thought process itself that makes art, and that making art is impossible without conscious thought.

Read similar articles on Hue&Eye >>>

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There are many NFT Artists of 2023 to mention, but as the year is ending, fellows of the NFT space look forward to a vast assortment of unique art from some of Web3’s most noteworthy creators.

The following is a selection of NFT artists we believe caused an impact in 2023.

These NFT Artists of 2023 are creators from disparate sectors of the NFT market to help readers diversify their social feeds over the next year, and each is a creator of culture that deserves to be recognized.

Cath Simard

Cath Simard is a Canadian-born photographer, digital artist and a central figure in the NFT community. One of the most prominent artists in NFT photography, she’s now almost entirely focused on NFTs.

Simard blends reality and imagination in her landscape composites. Collectors instantly recognize her aesthetic – surreal, cold, blue, mountain nights. Her innovative style and willingness to take bold risks are a result of her desire to be unique. 

A self-professed introvert, Cath feels she produces her best work when she’s alone in the mountains.

To create a single image, she’s walked as much as 250 kilometers, trekked 18 days in the mountains and shot at an elevation as high as 5,900 meters. Due to her lengthy creative process, Cath only creates and releases 5-7 images a year.

She created the world’s first image to have its rights released after its 1/1 NFT sale on the blockchain: #freehawaiiphoto. As one of the top NFT artists in the world, Simard has continued to advocate for fair compensation and recognition for artists while also using her imaginative composite images to raise environmental awareness. Having been auctioned off by both Sotheby’s and Christie’s in 2022, she is surely poised to continue her admirable mission over the next year.

 

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Daniel Isles (Dirty Robot)

Daniel Isles is a UK born illustrator based in Hokkaido, Japan. His preferred tools are pencil and ink, which allow him to create clean lines in a unique style.

He is deeply inspired by eastern and western cultures, that he combines to great effect to create highly original pieces. The focus of his work often depicts characters wearing interestingly-cool attire in moments of time. There is also a sense of spirituality about them and the world they inhabit.

He continues achieving sizeable sales throughout the entire year with his own 1/1s, making him a definite one to follow in 2023.

 

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Emonee LaRussa

Emonee LaRussa, a 27-year-old digital artist from Sacramento, California, made visuals for Kanye West, Ty Dolla $ign, and the Internet. Today, her colorful, psychedelic animations are part of the GRAMMYS x OneOf NFT partnership.

You might recognize her from her YouTube channel, her Emmy Award-winning animation, or the excellent tutorial she did for some online MoGraph school. Emonee is also the founder and CEO of Pamanama Studios LLC., an animation studio specializing in music visuals by diverse digital artists, specifically artists of color.

 

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Grant Yun

Grant Yun is a man of many hats.

Despite being a medical student by day and a break dancer by night, the Milwaukee resident has managed to make his mark on the digital art market with six-figure sales and auctions at Christie’s and Sotheby’s. His Neo-Precisionist artwork frequently explores landscapes and scenery native to the Midwest and has become instantly recognizable in the NFT space.

In 2022, Grant Yun emerged as somewhat of a poster child for fine art NFTs. While he insists that his entrance into the NFT space was somewhat of a leap of faith, his Neo-Precisionist style continues to stand out in the now PFP-saturated NFT market. 

 

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Markus Magnusson

In the same vein as Bad Robot, the 2022 PFP market would’ve been nothing without digital artist and animator Markus Magnusson. Known professionally as Motion Markus, his slick, clean animation style has garnered hundreds of thousands of fans across social media. Although his 1/1s consistently fetch a pretty penny, Magnusson is best known in the NFT space as the creator of the popular large-scale generative avatar collection Invisible Friends. With his new project Garbage Friends on the horizon, his sway within the PFP NFT market has only seemed to increase, prompting countless imitators to follow in his footsteps.

 

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The post 5 NFT Artists of 2023 You Should Follow appeared first on Hue & Eye.

We selected 6 artists to follow in 2023, but to discover them, let’s dive back to the past year. The contemporary art market is officially back in motion, and 2022 saw particularly notable increases in interest in street artists, abstract painters, fine art photographers, and expressive portraiture. Producing quality and thought-provoking work, the artists on this list are making waves in the contemporary art world. 

1. Felipe Pantone

Felipe Pantone is an Argentinian artist, born in Buenos Aires. When he was young, he moved to Spain to discover graffiti and, later, experiment with it. He obtained an Art diploma in Valencia, where he still has his studio.

An eternal wanderer, his mural paintings are visible in Tokyo, London, Osaka, Paris and many other cities.

Felipe Pantone draws inspiration from several artists like José María Yturralde, Frédéric Platéus, Herb Lubalin, Sozyone Gonzalez, Steven Powers, not to mention Demsky.

His work combines typography and abstraction with extremely modern aesthetics. Strictly avant garde, his unique style re-invents graffiti art with futuristic and kinetic art. He uses a palette of colors with geometric pattern of optical art, by defying movement and perspective. A true chameleon, he explores text, neon and metallic colors.

Felipe Pantone puts together a new visual language, on the borders of the digital era, technology and society.

His work has been exhibited around Europe, America, Australia and Asia.

Follow Felipe on Instagram >>> 

2. Maude Ovize

Born in 1980, Maude Ovize is a French artist, living and working in Lyon.

Graduated from the fine arts of Saint Etienne, she moved to Lyon in 2005 and works since the question of the motif in painting. She is part of a collective of artists working in a workshop on the slopes of the Red Cross, the Mecca of the Lyon creation.

In her journey around the question of the motif, Maude Ovize is currently working on a series devoted to water which she explores all aspects: sensation, matter, light, color.

Follow Maude Ovize on Instagram >>>

3. Kaws

Brian Donnelly, aka Kaws, is an American artist and designer born in 1974 in Jersey City, New Jersey, USA. As a street artist, painter, illustrator, sculptor, publisher, his work touches on everything that surrounds the world of Pop Art.

After receiving his Bachelor of Fine Art in Illustration in 1996 from the School of Visual Arts in New York, Kaws briefly worked for Disney as a freelance animator. Today he lives and works in Brooklyn, New York.

Kaws began his career in the 1990s with street interventions. He superimposed his own work onto billboards, bus stops, and phone booth advertisements. As he became more well-known, his ads were taken down and collected by people. He created or reused well-known characters from comics and cartoons in his offbeat imagery. Subjects like the Michelin Man, the Simpsons, Mickey Mouse, Snoopy, Sponge Bob, are all common figures rooted in the collective imagination that allows the artist to adopt a universal language. Kaws’s goal is to make art accessible to all. He signs all his creations with a very particular trademark: figures with crossed-out eyes, making his style easily recognizable.

After becoming famous, Kaws appropriated different techniques and extended his artistic production to the world of sculpture and painting on canvas. The passage from 2D to 3D works is motivated by his search for greater mastery of space and reality. His sculptures can reach monumental dimensions. Some of his giant characters have been exposed in front of museums, and they never fail to draw the attention of passers-by.

Kaws’s work is influenced by Pop Art, but also by artists such as Gerhard Richter, Claes Oldenburg, or Chuck Close.

Follow Kaws on Instragrams >>>

4. Thandiwe Muriu

Passionate about photography since the age of 14, Thandiwe Muriu grew up in Kenya in a family marked by art, surrounded by a sister who is a stylist and a second one, a virtuoso pianist. She refined her photographic practice during her teenage years, influenced by Vogue magazine and the aesthetic canons in the front page of this women’s publication. She took one of her sisters as a model and tried to portrait her with complete freedom.

It is the time of the rise of social networks, her photographs meet a great success and lead her to sign her first commission as a young talent.

After graduation, passionate about the 8th art, she dedicates herself definitively to fashion photography and at the age of 23, signs her first contract for an international campaign.

Like her fellow citizens, it is important for her to highlight the natural beauty of women with whom she identifies herself. Her compositions are in keeping with the beauty criteria of a black femininity. Essential models for the African readership at home and from the diaspora too often absent from the front pages of magazines.

Also, she sublimates through her art, black skin and afro hairstyles that deserve to be more than ever valued. Moreover, the photographer reconnects with the glorious past of African empires by using fabric, declined in frank and vivid colors enveloping her subjects.

Determined, passionate, she wishes to spearhead a new generation of committed women entrepreneurs in Kenya through her art, destined to write an inspiring story for many of them. Next challenge? To photograph a cover of Vogue.

She considers the series entitled “Camo” (2015) as a particularly personal achievement marking a decisive stage in her artistic process.

Follow Thandiwe Muriu on Instagram >>>

5. Okuda

Okuda (Oscar San Miguel) is a Spanish artist born in 1980 in Santander. He lives and works in Madrid. His work deals with the meaning of life and its contradictions. The artist tries to make us reflect upon the conflits between modernity and humanity’s roots, upon war and violence.

Okuda is a major international artist, selected in the top 100 of the Urban Contemporary Art Guide 2014. He has worked with major brands and travels the world painting on trains, buildings, walls and showing his work in major art galleries.

Follow Okuda on Instagram >>>

6. Javier Rey

Javier Rey is a Colombian artist & photographer. His work is in many collective exhibitions, one solo exhibition and several international art fairs such as ArtLima (Peru), Scope Art Fair (Miami) and La Feria Del Millón (Colombia). Rey’s work has also appeared in books such as “Unlocked”, by the Greek collective Atopos, and was chosen as one of the 145 most relevant visual artists and photographers on the web in 2015. His photographs in which he explores the physical structure and the possibilities of sculpture through photography have been featured in several publications in Colombia, USA, Mexico, Germany, Spain, Denmark and other countries.

Follow Javier Ray on Instagram >>>

Read similar articles on Hue&Eye.

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London Design Festival celebrates and promotes the city as a design capital on the global stage.

The next edition will take place on 16–24 September 2023.

London Design Festival was launched by Sir John Sorrell CBE and Ben Evans CBE in 2003. It aims to deliver a celebration of design by creating an annual event to draw in the country’s greatest thinkers, practitioners, retailers, and educators.

Celebrating its 20th anniversary, London Design Festival now moves into a new decade, celebrating how it has played a key role in the growth of the design industry. It bolsters London’s position as a global destination for business, culture, and tourism. The LDF contributes to the UK’s reputation as a creative powerhouse as one of the world’s leading design events. Also, the Festival served as the blueprint for design weeks and festivals globally and continues to be a key moment on the cultural calendar.

“London and Design go hand in hand. It is part of our story. LDF is a platform for hundreds of design stories to be told. Each of them talks to an expanding audience hungry for design ideas and enjoying the quality and diversity of what’s on offer. It all confirms London’s status as the global center of design.” – Ben Evans CBE.

Follow the London Design Festival on Instagram

Next Autumn Is All About London

Despite not technically being in the EU anymore, London remains one of Europe’s musts when reaching topics such as the Art Market and Art Events. As a matter of fact, many still choose the British capital to discover leading creative issues, so take notes about what’s on in September and October, as there’s much to uncover.

Stay tuned to learn what’s next!

The post London Design Festival | Next Autumn Is All About London – Pt. 1 appeared first on Hue & Eye.

The Discovery Art Fair is an event designed to inspire and engage with new names and artworks of the contemporary art scene.

Taking place from April 21-23, 2023, the fair addresses both new and experienced collectors. It indeed showcases a broad spectrum of emerging contemporary art at affordable prices with an extraordinary selection of local and international galleries. The fair aims to become one of the most exciting art events to follow as one of Germany’s most progressive art fairs.

Art lovers see the Discovery Art Fair as an ideal extension to Art Cologne, which takes place in the fall—a place where their knowledge of the contemporary scene broadens their collecting possibilities expand. Clad in a friendly and communicative atmosphere, the organizers invite all visitors to enter the dialogue with artists and gallerists and to connect with the international art community. The stimulating environment of the fair is where many new artistic relationships blossom, and experienced collectors or first-time buyers can spot and buy original art for their homes or office.

 

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Un post condiviso da Discovery Art Fair (@discoveryartfair)

Art Media Showcased

The diversity of artistic objects and media ranges from large-scale canvasses to miniature editions. With painting being only one of the mediums present at the Discovery Art Fair, guests will visit works of sculpture, graphic prints, mixed media, installations, photography, video art, and urban art, and the quality of works presented is equally important to the Discovery Art Fair team. 

Many of the artworks that debuted at the fair found their way into world-renowned art spaces worldwide.

The fair spans across the 4000 sqm of the historic XPOST venue, serving as the hub for all contemporary art enthusiasts. There will be various programs for artists and art professionals, as well as workshops and guided tours.

This fair is an event to connect with art professionals and dealers. A place to meet artists in person, and a market for some of the most creative, high-quality, affordable art.

The Discovery Art Fair Cologne hopes to encourage your collector’s spirit to act!

When: April 21st – 23rd, 2023 | Opening April 20th, 2023
Where: XPOST in Cologne | Gladbacher Wall 5, 50670 Cologne

Discover Contemporary Fine Art > 

Discover Contemporary Photography> 

Discover Contemporary Urban Art >

About the Curators >

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The importance of business in the art world is a topic that is merely the tip of the iceberg regarding the lack of essential business knowledge taught to artists and art students. 

Looking at the art industry today, there has been a significant increase in support for the individuals within it. The common stereotype suggests that those who pursue a career in art have no guarantee of success in the future. This pessimistic mindset towards artists discourages many from following their passion in life, opting for jobs that society deems normal and profitable.

To aspiring artists, there are multiple resources available. An example is Victory Art, a non-profit organization supporting all Eastern and Central European artists.

This sheds light on the lack of guidance in the art industry and emphasizes the importance of business knowledge.

Many arts bachelor programs that do not fall under ‘art business’ do not include marketing, sales, and finance modules. These subjects are crucial when attempting to turn a product into a profit. For artists to thrive, they need to learn precisely how to make a living by cultivating their passion and sharing their work with others.

Why is Marketing Essential?

Marketing content lets individuals decide upon the most critical aspects that will contribute to their success.

Its knowledge makes artists identify the right product for the right customer, promote it, set the right price, and finally decide how to distribute it to generate sales. 

Marketing also encourages individuals to research their desired customer segment and identify their unique selling points. Through this, an artist can consider the best content to share with their target audience, the right platform to share the content, and create products that meet their expectations.

Along with this, knowledge of how sales operate and how to increase them is essential for any artist. The artist will understand which individuals would be ideal for their target market and present their products accurately and persuasively. 

The Role of Finance

Lastly, finance plays a significant role and contributes enormously to the success of an artist’s career. Financial knowledge enables the artist to make intelligent decisions when buying supplies and introduces the idea of alternative pricing strategies besides the standard cost-plus pricing such as: 

• Penetration pricing: Starting with lower prices and gradually increasing them as your customer base grows.

• Competitive pricing: Observe any possible competition and the price range they have set, adopting a similar price range for yourself.

• Value pricing: with this pricing strategy, it is crucial to know your target customers’ desires and how they perceive value, convince them through enjoyable content, and align with their idea of a valuable piece of art. Additionally, this pricing strategy considers the quality of materials used as many customers view quality as valuable.

Having an idea of pricing strategies is crucial as prices for artwork vary to a large extent, emphasizing the importance of financial and business knowledge further. 

Without competencies in all these areas, artists struggle to pursue a successful career in the industry. This negatively impacts the mental and emotional wellbeing of an individual and, in the worst-case scenario, causes them to neglect their passion and talent to pursue a career that society deems as usual and functional.

About Victory Art

Victory Art is a platform capable of promoting and managing Central and Eastern Europe creative talents.

For all the ambitious artists out there, they are offering a 12-part business seminar series. This covers all the essential information needed for a successful career in the art industry. Topics include pricing, promotion, the importance of sustainable art, how to safely ship your artwork, and much more.

Find out more information and sign up for the seminars here!

In addition to hosting artworks on their platform, they are currently offering free business consultancy sessions open to all artists that can be found here.

Victory Art currently hosts over 1000 artworks from 100 CEE artists and has successfully hosted public exhibitions in Rotterdam, The Hague, and Amsterdam, a year after the company’s launch.

Victory Art seems to make it trustworthy, affordable, and accessible to discover artists from Central and Eastern Europe. These regions indeed host many misunderstood and underrepresented voices and talents, according to Victory Art’s founder Viktória Pikovská.

Viktória Pikovská

Viktória founded Victory Art when she was 21 years old. She earned about the troubling lack of opportunity she and her peers face in the Eastern European art market.

After collaborating with the Deafblind Residency of Majak and successfully exhibiting them in Amsterdam and Rotterdam, Pikovská has been featured on Forbes Slovakia and many other media press.

Follow Victory Art on Instagram here or go to their website.

To explore their catalog, go here.

Read similar articles on Hue&Eye >

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Besides, since their high traceability facilitates the authenticity and source of the work, this feature, in turn, makes the job easier to buy, sell, and trade. 

Everybody heard of Christie’s auction of an NFT art, a purely digital collage, for US$69.4 million, with an NFT to “guarantee” authenticity.

This ownership information is stored on the blockchain with a specific ID and linked to unique metadata. It became part of an algorithm. 

More interesting is that NFTs’ value derives from owning the whole entity.

The non-divisible nature of NFTs also helps with ownership rights and verifying provenance.

Besides associating the artwork to an NFT, software code called smart contracts may regulate aspects like managing transferability and paying royalties.

Therefore, NFTs can be extended beyond the sole ownership and transferability and include various other applications and functionality, like linking the NFT to another digital asset.

For example, one may write on a smart contract to automatically distribute a portion of the amounts paid for any subsequent sale of the NFT back to the original owner to give the owner the ability to recognize the minor marketplace’s benefits.

CAN MY CONTENT BE AN NFT?

Probably yes! 

Indeed, almost anything is a digital asset to link to an NFT. Today, there are very few restrictions of what content may or may not be getting “tokenized” and turned into an NFT art. The technology is still in its early days. It’s a great moment to experiment with the medium with your artwork as the market for digital art continuously grows its demand.

Digital art, songs, memes, and even startups are on sale on NFT marketplaces. And the best is only yet to come.

HOW TO CREATE AN NFT?

You won’t need a total technical understanding of the cryptocurrency or blockchain systems to start with NFT crypto art. It’s crucial to mention that NFTs are mainly part of the Ethereum blockchain.

The following three steps are a summary of what you will need to commence selling and trading art with NFTs:

• Set up an Ethereum Wallet
• Purchase a small amount of Ethereum.
• Connect your wallet to an NFT Marketplace. 

WHAT IS AN NFT MARKET?

There are several websites that you can submit your NFT art. You may think of these sites as NFT art galleries. The popular term for these websites is “NFT marketplaces”.

WHERE TO SELL NFT ART?

The answer is “NFT marketplaces”.

Here’s also a list of the most popular NFT art marketplaces that lists NFT art for sale:

• OpenSea
• SuperRare
• Nifty Gateway
• Foundation
• VIV3
• BakerySwap
• Axie Marketplace
• Rarible
• NFT ShowRoom

For a more comprehensive overview of NFT art websites and marketplaces visit our directory of NFT marketplaces. 

Have fun and good luck!

If this article weren’t helpful enough for you, we’d be happy to hear from you! Please write us on Instagram or send us an email at hello@hueandeye.org.

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